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THE EFFECT OF DELIVERY TIME AND PRICE ON CUSTOMER SATISFACTION OF COURIERS DURING THE COVID-19 PANDEMIC (Study Case of J&T Express Jakarta branch)


During the COVID-19 pandemic, the government has implemented new
policies to suppress the spread of the COVID-19 disease by restricting the movement
of people. This has resulted in an increasing number of people using marketplaces
to shop online for their daily needs. This study aims to measure the effect of
timeliness and delivery prices on courier customer satisfaction by taking case studies
of customers of PT. Global Jet Express (J&T Express) Jakarta Branch. This study
used a quantitative approach based on a non-probability sampling technique
involving 100 respondents. The data used in this study were primary and secondary.
The analysis used in this study was SPSS version 25 multiple linear regression. The
results show that timeliness has a positive and significant effect on customer
satisfaction and shipping prices have a positive and significant effect on customer
satisfaction.
Keywords: Delivery Time, Price, Customer Satisfaction
Siti Nur Saa’adah Yuniar - Personal Name
Anisa Martha - Personal Name
Mustikasari - Personal Name
Sulistya Pribadi - Personal Name
2622-5778
NONE
electronic file
2021
Advances in Transportation and Logistics Research http://proceedings.itltrisakti.ac.id/index.php/altr
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