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Sikap dan Persepsi Konsumen Terhadap Minat Menggunakan Kereta Api Jarak Jauh pada Masa Pandemi Covid 19


This study aims to determine the extent to which consumer attitudes and perceptions of the
interest or desire of the public to use the train as the preferred means of transportation
during the Covid 19 pandemic, either partially or simultaneously. In this study using
quantitative methods with multiple regression analysis, t-test, and f test to determine the
effect of variables either partially or simultaneously using a convenience sample of 96
respondents. The results show that there is a positive and significant influence both partially
and simultaneously on consumer attitudes and perceptions of interest in using trains during
the Covid 19 pandemic.

Aisyah Rahmawati - Personal Name
2407-635X
NONE
electronic file
2020
Jurnal Manajemen Bisnis Transportasi dan Logistik (JMBTL) Vol. 6 No. 3 September 2020 https://journal.itltrisakti.ac.id/index.php/jmbtl
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