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THE EFFECT OF WORK MOTIVATION AND EMPLOYEE LOYALTY ON EMPLOYEE PERFORMANCE AT PT VIGANO CIPTA PERDANA
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ABSTRACT
This study aims to analyze the effect of work motivation and employee loyalty on employee
performance of PT Vigano Cipta Perdana. The population and sample in this study were 56
employees of PT Vigano Cipta Perdana determined using saturated sampling techniques. The data
collection technique used in this study was questionnaire distribution. The data analysis technique
used in this study was the multiple linear regression analysis, correlation coefficient analysis,
coefficient of determination analysis, t test, and F test. The results of the multiple linear regression
analysis show that the value of the motivation regression coefficient on employee performance of
PT Vigano Cipta Perdana is in a positive direction; the regression coefficient value of employee
loyalty towards employee performance of PT Vigano Cipta Perdana in a positive direction.The
results of the analysis of the correlation coefficient show that work motivation affects employee
performance of PT Vigano Cipta Perdana by 11.90%; and employee loyalty affects employee
performance of PT Vigano Cipta Perdana by 18.32%. The results of the coefficient of
determination analysis show that work motivation and employee loyalty affect employee
performance of PT Vigano Cipta Perdana, Tbk by 57.00%. The results of the t test and the F test,
show that work motivation and employee loyalty have a significant effect on employee
performance of PT Vigano Cipta Perdana.
Keyword: employee performance, loyalty, work motivation.
Sonya Sidjabat - Personal Name
GROSTLOG 2021 ISSN: 2622-5778 (online) Advances in
2622-5778
NONE
electronic file
ITL Trisakti
2021
Jakarta
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