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Product perceived quality and purchase intention with consumer satisfaction
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The purpose of this study is to measure the impact of product perceive quality on purchase intention with level of satisfaction, for meeting this purpose the data was collected by individually through 122 questionnaires by adopting the convenience techniques. Using statistical software hypothesis shows that these variables have positive significant relationship. Practical contribution shows that this study can be used as a guideline to management and marketers to improve the product quality.
Asma Saleem - Personal Name
Abdul Ghafar - Personal Name
Muhammad Ibrahim - Personal Name
Muhammad Yousuf - Personal Name
Naveed Ahmed - Personal Name
Abdul Ghafar - Personal Name
Muhammad Ibrahim - Personal Name
Muhammad Yousuf - Personal Name
Naveed Ahmed - Personal Name
2249-4588
NONE
electronic file
English
Global journal of management and business research
2015
Global journal of management and business research
Vol 15, No 1-E (2015): Global Journal of Management and Business
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