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The Influence of Travel Agent, Infrastructure and Accommodation on Tourist Satisfaction
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Abstract— The aim of this research is to examine and find out
the influence of travel agent, infrastructure and accommodation
on tourism satisfaction visiting tourist attraction bukit lawang
North Sumatera. The population in this study are all the tourists
visiting Bukit Lawang, the number of samples set 10 X indicator
(10 X 23 ) = 230. Data is collected through an interview,
questionnaire, and documentation study; the variables are
studied using 5-score likert scale. The questionnaire is tested first
using validity test and reliability test as well as model fitness test;
data processing uses the software of Statistical Product and
Service Solutions (SPSS), and it is analyzed using multi
regression. The results of hypothetical test in this research are as
follows: simultaneously, travel agent, infrastructure and
accommodation significantly influence on the satisfaction of the
tourists visiting the attractive tourism place of Bukit Lawang in
North Sumatera. In partial, travel agent and infrastructure
significantly influence on the satisfaction of the tourists visiting
the attractive tourism place of Bukit Lawang in North Sumatera
and accomodation has no significant influence on the satisfaction
of the tourists visiting the attractive tourism place of Bukit
Lawang in North Sumatera.
Keywords— travel agent, infrastructure, accommodation,
tourist satisfaction.
Advances in Economics, Business and Management Res
NONE
Advances in Economics, Business and Management Research, volume 28 1st International Conference on Tourism Gastronomy and Tourist Destination (ICTGTD 2016)
electronic file
English
Atlantis Press
2017
1st International Conference on Tourism Gastronomy and Tourist Destination (ICTGTD 2016)
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